Headspace Sensory Founder on the Chemistry and Perception of Terpenes

FORT COLLINS, Colorado, February 13, 2021 – An article on the chemistry and perception of cannabis terpenes by Headspace Sensory founder Avery N. Gilbert, Ph.D. has been published in the January/February issue of Terpenes & Testing magazine. In the article, Gilbert describes some fundamental principles of odor perception and how they apply to the bouquet of terpenes found in cannabis flower. One important lesson: the sheer abundance of a given terpene doesn’t tell us much about its contribution to a flower’s overall aroma.

Gilbert also describes his dream of creating a cannabis aroma map on which individual cultivars are arranged according to smell similarity. He believes that sensory evaluation—sniff testing—has a major role to play in segmenting the cannabis consumer market, and that the development of a common descriptive lexicon will help the industry communicate more effectively with its customers.

A copy of Gilbert’s article is available on request to media ((at)) headspacesensory.com.

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